The Public Media Platform (PMP) is an easy way to get your stories heard on station websites around the country and PRX.org is the only place for independent producers to get their work into the PMP.
The PMP is a database; a place where lots of information about public media content can live. The part of the PMP that makes it so exciting and useful is its API, or application programming interface. APIs are how software, websites, and apps talk to each other. When you use the Uber app on your phone, it knows how to talk to Google’s API which is how it can show you the map. And when your ride is over, it uses a credit card processing API to move money around.
This is a really powerful concept, because it means Uber didn’t need to build its own maps or credit card processor. The PMP offers that same kind of functionality. For example, a station like WGBH which gets content from many different sources like NPR and PRX no longer needs to deal with separate APIs. Now, WGBH only needs to work with one, the PMP’s API. This means all of this great content is available much more easily.
One of the ways the PMP is used, is that a station can automatically surface a show (ex. The Moth) and have that content pushed directly to their site or app instead of having to manually add it.
You might be asking, “Why is this a good thing for me? Why should I put my work in the PMP?” The bottom line is that the PMP will help make your work even more widely available.
For example, station websites using content management systems provided by PBS and NPR are using the PMP to bring in stories to feature and display. The PMP will also be a source of content for the NPR One apps, and potentially other apps and services both in and out of public media. There are also plugins being created to publish PMP stories into any site that uses a popular content management system (e.g. WordPress and Drupal).
If you’re interested in getting your work into the PMP, you are automatically approved if you have had two or more stories licensed on PRX over time.
If you’re not automatically approved, we would be happy to add you. Write to PRX Help to be approved.
Once you’re approved, you just need to head to My PRX and opt-in to the PMP under your Outside Purchaser Preferences.