Zeitfunk 2014…And the Winners Are

Congrats to all of our winners of Zeitfunk 2014! It was an amazing year with more pieces and more producers publishing on PRX.org than ever before.

Even if you don’t get to walk away with a beautiful Zeitfunk trophy, we want you to know that we appreciate all of the hard work that our producers and stations put in day-in and day-out.

Please keep posting your work on PRX and we will keep helping you get it out into the world and into listeners’ ears.
Thanks for being a part of the PRX community.

Most Licensed Producer:
Jeff Haas (more)

Most Licensed Group:
Moyers & Company (more)

Most Licensed Station:

WKSU (more)

Most Licensed Story:
Reveal Pilot #3 (more)

Most Licensed Series:
Folk Alley (more)

Most Licensed Debut Producer:
Clay Ryder (more)

Most Licensed Debut Group:
Mighty Writers (more)

Station that Licensed the Most Stories:
KMXT (more)

Most Listened-To Story:
Two Little Girls Explain the Worst Haircut Ever from Jeff Cohen (more)

Most Licensed Producer by PRX Remix:
David Schulman (more)

Most Licensed Group by PRX Remix:
BackStory with the American History Guys (more)

Most Licensed Station by PRX Remix:
KALW (more)

Outside Purchaser that Licensed the Most:
Radio New Zealand (more)

Zeitfunk 2014: Most Licensed Producer, Group and Station

The Most Licensed Producer, Group and Station categories are open to any account on PRX without a subscribable series.

Here are the top accounts. Stay tuned for the announcement of the first place winner, coming Feb. 13!

Producer:

*WINNER* Jeff Haas
Philip Nusbaum
Daniel Wargo
Stephen R. Webb
Charles Lee
Michael Park
Al Grauer
Chris Kuborn
Matt “The Cat” Baldassarri
Guy Rathbun

Group:

*WINNER* Moyers & Company
Vinyl Cafe
99% Invisible
BackStory with the American History Guys
Bluesnet Radio
SOTRU
With Good Reason
L.A. Theatre Works
NPR Music
Deutsche Welle
Isla Earth
Ken Rudin’s Political Junkie
A Way with Words
Third Coast International Audio Festival
Big Picture Science
Live Wire! Radio
WoodSongs Old-Time Radio Hour
Philosophy Talk
National Endowment for the Arts

Station:

*WINNER* WKSU
KMUW
WMHT
The WFMT Radio Network
KCUR
WNYC
WBEZ
WQXR
WGUC
WXPN

#Zeitfunk2014 on Twitter.

Check out the rest of the Zeitfunk categories as well as other useful stats and facts.

Have a website? Turn that visitor into a listener!

How many websites have you visited just once, scanned the page quickly, didn’t click anything and then never returned? I know that I do this dozens, if not hundreds of times each week. You probably do too. I’ll show you how you can use two simple tools (both free) to convert your visitor into a future listener.

NOOO… Please Don’t Leave Me!

Most websites, regardless of industry or type, have traffic that visits, scans quickly and doesn’t read, click, listen or share anything. The percentage differs depending on the industry but for media sites, the range is 25% on the low end, and 80% on the high end. If you have a poor bounce rate, only 20 people of that 100 are going to stick around and do anything with your website. For reference, at PRX our bounce rate is about 40%.

There are all sorts of things that might be done to improve your bounce rate, and you should look at ways to improve that, but we’re going to focus on what to do with those people that are going to leave anyway.

There are a tools, services and entire companies that are devoted to helping address this problem. The label that I’ve seen applied to this class of problem is called “Exit Intent” technology. Figuring out ways to keep the conversation going with the visitor, encouraging them to stick around just a bit longer, and if they are intent on leaving, trying one last time to establish a dialog with them.

These tools typically display a prompt to the visitor as they are leaving your website, or as they scroll down the page. More advanced tools can detect the placement and movement of the visitors mouse while on your website, and as they move their mouse up to the browser close button, wanting to close the tab or window, a prompt is shown asking the exiting visitor to do something, try another story, read another article or most typically, join their email newsletter.

At PRX, we’ve been using a service called SumoMe, which if you are using WordPress, is dead simple to install and get started. SumoMe has a free plan so you can get started right away. We pay for it so we can get a few extra features (removes their branding). There are a number of other tools and services out there too, from BounceExchange which costs several thousand dollars per month, to free and open source tools. Google search “exit intent” and you’ll get a sense of your options.

Again, the primary purpose of these tools is to convert people that were going to leave your site, most likely never to return, into someone that will come back again in the future.

OK, I’ve Got Them. Now What?

Use email. That’s it. Sorry, no magical new tool, potion or formula here. Once a visitor has decided to provide you with their email address you now have a way to encourage them to come back, to hear your stories, to come to your live event or donate and support your work.

You need to build your mailing list and keep in touch with that visitor. Did you post a new story on PRX? Add a link to the story on PRX and let that mailing list know. Were you licensed by a station? Tell people on your mailing list who live in that area of the country.

Managing and communicating with a small list, maybe less than 100 people could probably be done with your existing email tool, like Gmail. If your list grows though, or you want to segment the list so that you can target specific messages to people, you’ll want to use a Email Provider like MailChimp.

MailChimp offers a free account to get you started. As of this writing, the free plan allows you to send 12,000 emails to 2,000 people per month. The SumoMe tool works with MailChip (and others) so that when someone signs up on your website they are automatically added to MailChimp for you.

Bottom Line

The combination of tools like SumoMe and MailChimp have helped PRX add thousands of people to our mailing lists each month and encourage them to come back and listen to more stories. If you have your own website I recommend that you look at both “exit intent” tools and a mailing list provider as ways to encourage more people to hear your work.

Have a great day!
Matt – Chief Product Officer at PRX

Zeitfunk 2014: Most Listened-To Story

The Most Listened-To Story category is open to any story on PRX.

Here are the top stories.

*WINNER* Two Little Girls Explain The Worst Haircut Ever by Jeff Cohen (29,359 listens)
WTF Episode 106 with Robin Williams by WTF with Marc Maron
A Mormon, A Pickpocket and A Carpenter by The Moth
The Sound of a Working Textile Mill by Colin Kelley
WTF Episode 104 with Louis CK by WTF with Marc Maron

#Zeitfunk2014 on Twitter.

Check out the rest of the Zeitfunk categories as well as other useful stats and facts.

Zeitfunk 2014: Most Licensed Debut Producer and Group

The Most Licensed Debut Producer and Group categories are open to any producer or group on PRX whose account was created in 2014.

Here are the top debut accounts.

Producer:

*WINNER* Clay Ryder
Peter Johnson
Garrett Stack
W F Strong
Anna Rose MacArthur
Nancy Klingener

Group:

*WINNER* Mighty Writers (55 licenses)
Cannabis Radio News
ChavoBart Digital Media
Criminal
The Organist
University of Montana Journalism
Sundilla
This Instant Productions
The Thomas Jefferson Hour with Clay Jenkinson
Sidewalk Radio
Perspectives Radio
Pitch

#Zeitfunk2014 on Twitter.

Check out the rest of the Zeitfunk categories as well as other useful stats and facts.

Zeitfunk 2014: Most Licensed by PRX Remix

The Most Licensed by PRX Remix categories are open to any station, producer and producer group on PRX.

Here are the top accounts licensed by PRX Remix.

Stations:

*WINNER* KALW (30 licenses)
WBEZ
KFAI
WFMT

Producers:

*WINNER* David Schulman (31 licenses)
Devon Strolovitch
Lauren Ober
Eric Molinsky
Tanner Latham
Jake Warga
Michael May
Benjamen Walker
Lea Thau

Groups:

*WINNER* BackStory with the American History Guys (49 licenses)
This Land Press
Salt Institute for Documentary Studies
The Organist
HowSound
Life of the Law
StoryCorps
Blank on Blank
With Good Reason
Blunt Youth Radio Project
AIR (The Association of Independents in Radio)
Criminal
Open Source with Christopher Lydon

#Zeitfunk2014 on Twitter.

Check out the rest of the Zeitfunk categories as well as other useful stats and facts.

Fast Company Names PRX and Radiotopia Top Innovative Companies

We’re thrilled to announce that Fast Company has named PRX one of the Ten Most Innovative Companies in Media and Radiotopia one of the Ten Most Innovative Kickstarter Companies (press release).

This has been a big year for PRX with Radiotopia launching just a year ago this month with a hugely successful and record-breaking Kickstarter in between. We’re a small company with a lot of big ideas and we’re honored to accept these nominations alongside other media companies like The Washington Post, Buzzfeed, Gimlet, and Medium.

Check out all of Fast Company’s Most Innovative and read our press release below.

__________________________
PRESS RELEASE

For information, interviews, photos contact:
Patrick Kowalczyk, patrick@pkpr.com
Scott Piro, scott@pkpr.com
PKPR, 212.627.8098

FAST COMPANY ANNOUNCES MOST INNOVATIVE COMPANIES

PRX AND RADIOTOPIA NAMED IN MEDIA AND KICKSTARTER CATEGORIES

New York, February 9, 2015 – Fast Company today announced its annual ranking of the world’s Most Innovative Companies for 2015, honoring leading enterprises and rising newcomers that exemplify the best in business and innovation. For “breathing life back into radio,” PRX earned the No. 5 spot in the Most Innovative Companies in Media. In addition, PRX’s podcast network Radiotopia earned the No. 4 spot in the Most Innovative Kickstarter Companies for “creating an audio utopia.”

Other companies honored along with PRX in the Media category include The Washington Post, The Guardian, Buzzfeed, Gimlet, and Medium. Radiotopia is honored in the Kickstarter category alongside Oculus VR, RRKidz, and others.

“Public radio is ripe for reinvention and we are thrilled that Fast Company has named PRX and Radiotopia as top innovators,” said Jake Shapiro, CEO of PRX. “Credit goes to our remarkable team, talented producers in our network, and listeners like you. Stay tuned for lots more to come.”

Most Innovative Companies is one of Fast Company’s most significant and highly anticipated editorial efforts of the year. The magazine’s editors spend months gathering and analyzing data on companies around the globe. The resulting package emphasizes the breadth of companies with progressive, nimble business models, an ethos of sustainability, and a culture of creativity.

Fast Company’s Most Innovative Companies issue (March 2015) is now available online at www.fastcompany.com/MIC as well as in app form via iTunes, and on newsstands beginning February 17.

ABOUT PRX
PRX is an award-winning nonprofit public media company, harnessing innovative technology to bring compelling stories to millions of people. PRX.org operates public radio’s largest distribution marketplace, offering thousands of audio stories for broadcast and digital use, including This American Life, The Moth Radio Hour, Reveal, Snap Judgment and the Radiotopia podcast network. PRX Remix is PRX’s 24/7 channel featuring the best independent radio stories and new voices. PRX is also the leading mobile app developer for public media, with apps such as Public Radio Player, PRX Remix, and This American Life.

ABOUT FAST COMPANY
Fast Company is the world’s leading progressive business media brand, with a unique editorial focus on innovation in technology, ethical economics, leadership, and design. Headquartered in New York City, Fast Company is published by Mansueto Ventures LLC, one of the U.S.’s leading media companies.

Welcome, Mortified!
Now, We Are Eleven.

It’s been a year since PRX launched Radiotopia, our collective of amazing, digital-first storytelling shows. Then, we were seven.

Now, we are eleven. We are thrilled to welcome the brand-new Mortified Podcast to Radiotopia (press release below). They join The Heart, Criminal, and The Allusionist as the newest members of our podcast family. These shows broaden our range of styles and stories while sharing the special qualities – describable and not – that make all of our shows Radiotopia shows.

MortifiedThe Mortified Podcast is a storytelling series where adults share the embarrassing things they created as kids — diaries, letters, lyrics & beyond — in front of total strangers. PS: It totally likes you. Hosted by David Nadelberg and Neil Katcher and produced by Gina Delvac and Pierce Purselley.

 

The Heart is a radio show about the triumphs and the terrors of intimacy, the bliss and banality of being in love and the wild diversity of the human heart. Produced by Kaitlin Prest and Mitra Kaboli.

 

Criminal is a new take on true crime, with stories of people who’ve done wrong, been wronged, or gotten caught somewhere in the middle. Hosted by Phoebe Judge and produced by Lauren Spohrer.

 

The Allusionist scratches the surface of why we say the things we say. English is a big messy mutt of a language, formed by military invasion after military invasion, plus countless tiny idiosyncratic decisions made by its users along the way. Hosted and produced by Helen Zaltzman.

 

Special thanks to our Kickstarter backers who gave us the love and funding to spread our wings in many ways, including this very important one.


PRESS RELEASE

For information, interviews, photos contact:
Patrick Kowalczyk, patrick@pkpr.com
Scott Piro, scott@pkpr.com
PKPR, 212.627.8098

MORTIFIED’S HEARTBREAKING AND HILARIOUS STORIES

LEAP INTO THE PODCASTING UNIVERSE AS LATEST SHOW FROM PRX’S RADIOTOPIA

The weekly Mortified Podcast debuts on February 9th

Cambridge, MA (February 9, 2015) – Mortified, the cultural phenomenon that has inspired thousands of adults to share awkward writings from their youth, will bring its unique blend of hilarious and heartbreaking stories to headphones everywhere when it debuts on February 9th as the latest series from Radiotopia, the acclaimed podcasting collective from PRX.

Ripped from the pages of real life, The Mortified Podcast features adults on stage sharing awkward and embarrassing artifacts of their youth in front of total strangers, from teenage diaries to pretentious college poetry to middle school love letters. Hosted by Mortified’s founder David Nadelberg and artist director Neil Katcher, each episode features one performance from the vast audio archives of the Mortified stage shows, which have been performed throughout the US for over the past thirteen years.

Last November, Radiotopia became the most funded radio/podcast project in Kickstarter history, raising over $620,000 from over 21,808 backers, far surpassing its original goal of $250,000. The Kickstarter enabled Radiotopia to launch The Mortified Podcast, and add three new shows: Criminal, The Heart, and The Allusionist. They join Radiotopia’s roster of envelope-pushing podcasts, including anchor program 99% Invisible, Radio Diaries, Theory of Everything, Strangers, Fugitive Waves, The Truth, and Love+Radio.

Radiotopia was launched in February 2014 by PRX, the award-winning public media company, and has quickly become the leader in today’s audio storytelling renaissance by helping the best and the brightest in the podcasting world grow their audiences and create the best work of their careers.

Mortified has long been one of the bravest and funniest live shows in the storytelling field, with an utterly unique premise that celebrates the universality of humiliation,” said Jake Shapiro, CEO of PRX. “We’re thrilled to bring this addictive and infinitely relatable series to a mass audience through our Radiotopia network.”

“For years, Neil and I have wanted to do a Mortified podcast,” said Nadelberg. “We finally found the perfect home for that at Radiotopia, who not only understand the power of the medium, but who truly get storytelling. We are honored to have Mortified join their lineup of innovative audio series.”

Mortified began in the late 1990s, when Nadelberg unearthed an awkward love letter and began sharing it with friends. The project has since sifted through thousands of otherwise forgotten notebooks, photos, and envelopes. Participants have ranged from professional comics, actors, and singers to architects, ad execs, salesmen, and other amateurs, all in the noble pursuit of personal redemption through public humiliation.

The show has since been featured on This American Life, All Things Considered, Talk of the Nation, and other public radio mainstays. In addition to its new podcast, Mortified has produced live events, books, a documentary (Mortified Nation), and an interview series for Sundance TV (The Mortified Sessions).

The Radiotopia network roster will expand as PRX enlists new producers and programs that push the boundaries of storytelling and adopt a wide digital distribution model. PRX has a track record of introducing innovative new programs such as The Moth Radio Hour, Snap Judgment and PRX Remix to millions of listeners across broadcast and digital, Shapiro said.

About PRX
PRX is an award-winning nonprofit public media company, harnessing innovative technology to bring compelling stories to millions of people. PRX.org operates public radio’s largest distribution marketplace, offering thousands of audio stories for broadcast and digital use, including This American Life, The Moth Radio Hour, Sound Opinions, Reveal, Snap Judgment, and the Radiotopia podcast network. PRX Remix is PRX’s 24/7 channel featuring the best independent radio stories and new voices. PRX is also the leading mobile app developer for public media, with apps such as Public Radio Player, This American Life, and PRX Remix. PRX was created through a collaboration of the Station Resource Group and Atlantic Public Media, and receives support from public radio stations and producers, The Corporation for Public Broadcasting, the National Endowment for the Arts, the Ford Foundation, the John D. and Catherine T. MacArthur Foundation, the Wyncote Foundation, and Knight Foundation.

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Zeitfunk 2014: Outside Purchaser that Licensed the Most

The Outside Purchaser that Licensed the Most category is open to any OP* on PRX.

Here are our top OP’s that Licensed the Most on PRX. PRX Remix licensed the most stories in 2014, however since we would rather not award ourselves, we’ll be awarding the runner-up.

PRX Remix (761 licenses)
*WINNER* Radio New Zealand (76 licenses)
Accessible Media Inc.
HowSound
Listen Edition

#Zeitfunk2014 on Twitter.

Check out the rest of the Zeitfunk categories as well as other useful stats and facts.

* Outside Purchasers are groups on PRX who can purchase content and are not public radio stations in the United States. Read more about the Outside Purchaser program here.