Ira gives you a tour of the TAL app

It’s become de rigeur to offer quick video tours of new iPhone apps – something we also did for the Public Radio Player 2.0 release.

But when you’re developing an app for This American Life, who better to narrate the tour than the host of the show, Ira Glass himself?

Voilà! The TAL App tour by Ira. Evidently it’s hitting its mark, here’s one of the YouTube comments:

Ira, you’re a good salesman. I have had an iPhone for 2 years. This is the very first app that I’ve ever purchased. I began watching the video, saying to myself that if this app wasn’t free, I wouldn’t download it. I ended up buying it while the video was still playing.

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